Cookie Policy
Our website uses Cookies for various purposes. Cookies are small text parcels sent to and from a website, which is then stored on your computer by your browser. Without a Cookie a website cannot distinguish between different users, which can lead to essential functionality of a site not working as expected. This policy explains how Cookies are used on our website and how you can control them. In this policy, we/us/website refers to Long Tall Sally
How we use Cookies
We use Cookies to define sessions, provide essential site features and track visitors anonymously for analytical purposes. We regularly carry out an audit of the cookies used on our website and have categorised them into the following:
1- Essential Cookies
2- Functional Cookies
3- Third Party Cookies
The below tables highlight all of the Cookies in use on this website. The Duration specifies how long they live on your computer until they are removed or renewed. Each type of Cookie may occur multiple times, each with different Name(s). We grouped these together for readability purposes.
Essential Cookies
These Cookies are required by the website in order to work as expected. Without them you may be unable to browse parts of the website or view it at all.
| Cookie | Name(s) | Duration | Description |
|---|---|---|---|
| Session | Yours Clothing_Session | Session | Used to provide the user with a session |
| Basket | Yours Clothing_BasketID | 30 days | Stores the User's basket for adding items to their basket and remembering it when returning to site. |
| Wishlist | Yours Clothing_WishListGuid | 365 days | Stores the User's wishlist and remembers when returning to site |
| Anonymous User | JSESSIONID | Session | General purpose platform session cookie, used by sites written in JSP. Usually used to maintain an anonymous user session by the server. |
| Google Tag Manager | _dc_gtm_UA-xxxxxxxx | Session | This cookie is associated with sites using Google Tag Manager to load other scripts and code into a page. Where it is used it may be regarded as Strictly Necessary as without it, other scripts may not function correctly. The end of the name is a unique number which is also an identifier for an associated Google Analytics account. |
| Currency | Yours Clothing_Currency | Session | Stores the User's currency preference (e.g. GBP) |
| Member | Member | 2 months | Store's the User's unique ID for login and checkout purposes |
Functional Cookies
These Cookies are used by features of our website to identify you and your preferences as you use the site. It is possible to use the website without these, though you may see a degraded experience.
| Cookie | Name(s) | Duration | Description |
|---|---|---|---|
| Name | Name | 2 days | Stores the Users name when entered on the various forms to save having to re-enter their name at a later date. |
| 2 days | Stores the Users email when entered on the various forms to save having to re-enter their email at a later date. | ||
| Sizing | Sizing | 2 days | Stores the Users size char preference, e.g. UK or US sizing. |
| Referrer | Referrer | 2 days | Stores the affiliate that referred the User to the website for tracking purposes. |
| Referrer | LongTermSource | 30 days | Stores the affiliate that referred the User to the website for tracking purposes. |
| Legacy Cookies | URLS, Query | 2 days | Old legacy cookies that may still be stores on a Users PC if they have visited the website previously |
| Location | Location | 2 days | Stores the Users location (e.g. UK, USA, etc) |
| Purchased | Purchased | 2 months | Tracks whether the User has previously purchased from the website in the last 2 months. |
Third Party Cookies
These Cookies are used by selected third parties we have chosen to integrate with. They are used mainly for tracking purposes so that we can further improve the site for the future. They may also be used for integrating with social sites to further enhance your website experience.
| Cookie | Name(s) | Duration | Description |
|---|---|---|---|
| Google Analytics | _ga, _gclxxxx, _gat, _gid, | Varies | This cookie name is associated with Google Universal Analytic and used for tracking and optimisation purposes. You can opt out of these using the˜Google Analytics opt-out browser add-on. |
| _ga_8BEYTKFCDQ, _gat_UA-nnnnnnn-nn | |||
| LiveChat | LivePerson | Session | This cookie name is associated with the LivePerson chat sofware used to enable live chat on a website. It is a pattern type cookie which uses a unique identifier for each page. It appears to test whether or not the browser is set to accept first party cookies. |
| _fbp | Varies | Used by Facebook to deliver a series of advertisement products such as real time bidding from third party advertisers. This includes Instagram and Facebook. | |
| Emarsys | scarab.visitor, cdv, scarab.profile, xp, scarab.mayViewed, s, fc | Varies | Used by Emarsys for tracking purposes |
| Youtube | YSC, DEVICE_INFO, VISITOR_INFO_1_LIVE, CONSENT | Varies | YouTube is a Google owned platform for hosting and sharing videos. YouTube collects user data through videos embedded in websites, which is aggregated with profile data from other Google services in order to display targeted advertising to web visitors across a broad range of their own and other websites. |
| RTBHouse | rtbh | Varies | RTB House is a display advertising company. RTB House collects user ID tokens from site to retarget in advertising, and for tracking and analytics purposes. |
| SMS | Power2 | Varies | SMS provider for M&Co, uses cookies to track performance. |
| Aimtell | Aimtell | Varies | Desktop Notification tracks whether user is subscribed or not to send marketing advertisements to desktop user. |